{"id":312,"date":"2022-05-02T23:56:13","date_gmt":"2022-05-02T21:56:13","guid":{"rendered":"https:\/\/marketinglab.cy\/?p=312"},"modified":"2022-08-10T17:21:42","modified_gmt":"2022-08-10T15:21:42","slug":"%ce%b4%ce%b9%ce%b1%ce%b4%ce%b9%ce%ba%ce%b1%cf%83%ce%af%ce%b1-%ce%b4%ce%b9%ce%b1%ce%b4%ce%b9%ce%ba%cf%84%cf%85%ce%b1%ce%ba%ce%bf%cf%8d-marketing","status":"publish","type":"post","link":"https:\/\/marketinglab.cy\/en\/blog\/%ce%b4%ce%b9%ce%b1%ce%b4%ce%b9%ce%ba%ce%b1%cf%83%ce%af%ce%b1-%ce%b4%ce%b9%ce%b1%ce%b4%ce%b9%ce%ba%cf%84%cf%85%ce%b1%ce%ba%ce%bf%cf%8d-marketing\/","title":{"rendered":"\u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd Marketing"},"content":{"rendered":"<p>\u03a4\u03bf \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03cc Marketing \u03c0\u03bb\u03ad\u03bf\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03b6\u03b5\u03c4\u03b5 \u03b1\u03c0\u03cc \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c4\u03cc\u03c3\u03bf \u03922\u0392 \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 B2C \u03bc\u03b5 \u03cc\u03c0\u03bf\u03b9\u03bf \u03c4\u03bf\u03bc\u03ad\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bd \u03b1\u03c3\u03c7\u03bf\u03bb\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03c0\u03bb\u03ad\u03bf\u03bd \u03bf\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf \u03b1\u03bb\u03bb\u03ac \u03b1\u03bd\u03b1\u03b8\u03b5\u03c9\u03c1\u03bf\u03cd\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c0\u03bf\u03bb\u03cd \u03c0\u03b9\u03bf \u03b5\u03cd\u03ba\u03bf\u03bb\u03b1 \u03c0\u03c1\u03b9\u03bd \u03ba\u03b1\u03c4\u03b1\u03bb\u03ae\u03be\u03bf\u03c5\u03bd \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1\u03c2 \u03ae \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd.<\/p>\n\n\n\n<p>\u0388\u03c7\u03bf\u03c5\u03bc\u03b5 \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9 \u03c0\u03c9\u03c2 \u03c0\u03c1\u03b9\u03bd \u03be\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd Marketing, \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03c3\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u03bf\u03c0\u03bf\u03af\u03b1 \u03b8\u03b1 \u03b2\u03b1\u03c3\u03af\u03b6\u03b5\u03c3\u03c4\u03b5 \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ac\u03c4\u03b5.<\/p>\n\n\n\n<p>\u0395\u03c6\u03cc\u03c3\u03bf\u03bd \u03ad\u03c7\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03c3\u03b1\u03c2, \u03c0\u03c1\u03bf\u03c7\u03c9\u03c1\u03ac\u03bc\u03b5 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd Marketing. \u0391\u03c2 \u03bc\u03ac\u03b8\u03bf\u03c5\u03bc\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1.<\/p>\n\n\n\n<p><strong><u>Impressions<\/u><\/strong><strong><u>:<\/u><\/strong><\/p>\n\n\n\n<p>\u03a4\u03bf \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03cc Marketing \u03b1\u03c1\u03c7\u03af\u03b6\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03b1 impressions. Impressions \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9 \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf. \u0395\u03bc\u03c6\u03ac\u03bd\u03b9\u03c3\u03b7 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7, \u03ae \u03bc\u03b9\u03b1 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac \u03c4\u03bf\u03c5 \u03bf\u03bd\u03cc\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03bc\u03ac\u03c1\u03ba\u03b1\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03b5 \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf \u03ac\u03c1\u03b8\u03c1\u03bf, \u03ae \u03bf\u03c4\u03b9\u03b4\u03ae\u03c0\u03bf\u03c4\u03b5 \u03ac\u03bb\u03bb\u03bf \u03c0\u03b5\u03c1\u03bd\u03ac \u03ad\u03bd\u03b1 \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03c0\u03c1\u03bf\u03c2 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03c4\u03cc\u03c7\u03bf\u03c2 \u03c3\u03b1\u03c2. \u03a9\u03c3\u03c4\u03cc\u03c3\u03bf \u03cc\u03c4\u03b1\u03bd \u03bc\u03b9\u03bb\u03ac\u03bc\u03b5 \u03b3\u03b9\u03b1 impressions \u03b5\u03bd\u03bd\u03bf\u03bf\u03cd\u03bc\u03b5 \u03ba\u03c5\u03c1\u03af\u03c9\u03c2 \u03c4\u03bf\u03bd \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc \u03c4\u03c9\u03bd \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03c3\u03b5\u03c9\u03bd \u03c4\u03b7\u03c2 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7\u03c2 \u03c3\u03b1\u03c2. \u0391\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03c0\u03c1\u03ce\u03c4\u03bf \u03c0\u03c1\u03ac\u03b3\u03bc\u03b1 \u03c4\u03b1 \u03bf\u03c0\u03bf\u03af\u03bf \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03c1\u03c7\u03af\u03c3\u03b5\u03b9 \u03b7 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd Marketing.<\/p>\n\n\n\n<p><strong><u>Clicks<\/u><\/strong><strong><u>:<\/u><\/strong><\/p>\n\n\n\n<p>\u038c\u03c4\u03b1\u03bd \u03c0\u03ac\u03c1\u03b5\u03c4\u03b5 impressions \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03cc\u03c4\u03b1\u03bd \u03b5\u03bc\u03c6\u03b1\u03bd\u03b9\u03c3\u03c4\u03b5\u03af \u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c3\u03b1\u03c2, \u03c4\u03bf \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03bf \u03c3\u03c4\u03ac\u03b4\u03b9\u03bf \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c4\u03b7\u03bd \u03b4\u03bf\u03c5\u03bd, \u03bd\u03b1 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03ba\u03bb\u03b9\u03ba. \u0393\u03b9\u03b1 \u03bd\u03b1 \u03c4\u03bf \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03b1\u03c5\u03c4\u03cc, \u03c4\u03bf \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03c3\u03b1\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c1\u03ad\u03c3\u03b5\u03b9 \u03ae \u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03c1\u03bf\u03ba\u03b1\u03bb\u03b5\u03af \u03ae \u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03c1\u03bf\u03ca\u03b4\u03b5\u03ac\u03b6\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03ba\u03ac\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03ba\u03bb\u03b9\u03ba \u03b8\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03ba\u03ac\u03c4\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf, \u03b5\u03af\u03c4\u03b5 \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b1, \u03b5\u03af\u03c4\u03b5 \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf \u03b4\u03ce\u03c1\u03bf, \u03b5\u03af\u03c4\u03b5 \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ac \u03b5\u03af\u03c4\u03b5 \u03bc\u03b9\u03b1 \u03b1\u03c0\u03ac\u03bd\u03c4\u03b7\u03c3\u03b7 \u03c3\u03b5 \u03c0\u03b9\u03b8\u03b1\u03bd\u03ae \u03c4\u03bf\u03c5\u03c2 \u03b5\u03c1\u03ce\u03c4\u03b7\u03c3\u03b7. \u039f \u03bc\u03ad\u03c3\u03bf\u03c2 \u03cc\u03c1\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03bf\u03cd \u03c4\u03c9\u03bd \u03b1\u03c4\u03cc\u03bc\u03c9\u03bd \u03c0\u03bf\u03c5 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03ba\u03bb\u03b9\u03ba, \u03ba\u03c5\u03bc\u03b1\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b3\u03cd\u03c1\u03c9 \u03c3\u03c4\u03bf 2%. \u03a4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc \u03ba\u03b1\u03b9 \u03b3\u03b9\u2019 \u03b1\u03c5\u03c4\u03cc \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03bc\u03c6\u03b1\u03bd\u03b9\u03c3\u03c4\u03b5\u03af\u03c4\u03b5 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2, \u03bc\u03b5 \u03c0\u03bf\u03bb\u03cd \u03ba\u03b1\u03bb\u03ae \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c0\u03bf\u03bb\u03cd \u03ba\u03b1\u03bb\u03ae \u03c3\u03c4\u03cc\u03c7\u03b5\u03c5\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03ba\u03bf\u03b9\u03bd\u03bf\u03cd \u03c0\u03bf\u03c5 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03bd \u03bd\u03b1 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b1\u03b9. \u0391\u03bd \u03b4\u03b5\u03bd \u03c3\u03c4\u03bf\u03c7\u03b5\u03cd\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03b1\u03c2 \u03c3\u03c9\u03c3\u03c4\u03ac, \u03c4\u03cc\u03c4\u03b5 \u03cc\u03c3\u03bf \u03ba\u03b1\u03bb\u03ae \u03ba\u03b1\u03b9 \u03b1\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c3\u03b1\u03c2, \u03b4\u03b5\u03bd \u03b8\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03c4\u03b1 \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03b7\u03c4\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1.<\/p>\n\n\n\n<p><strong><u>\u0399\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03ba\u03b1\u03b9 <\/u><\/strong><strong><u>Leads<\/u><\/strong><strong><u>:<\/u><\/strong><\/p>\n\n\n\n<p>\u039c\u03b5\u03c4\u03ac \u03c4\u03bf \u03ba\u03bb\u03b9\u03ba, \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bb\u03ae\u03b3\u03bf\u03c5\u03bd \u03c3\u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c3\u03b1\u03c2 \u03ae \u03c3\u03b5 \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf landing page, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03c3\u03c4\u03bf\u03bd \u03c0\u03c1\u03bf\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc \u03cc\u03c0\u03bf\u03c5 \u03b8\u03b1 \u03bc\u03ac\u03b8\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 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\u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03c4\u03b5 \u03c3\u03c9\u03c3\u03c4\u03ac \u03cc\u03bb\u03b1 \u03c4\u03b1 \u03c3\u03c4\u03ac\u03b4\u03b9\u03b1 \u03c0\u03bf\u03c5 \u03b1\u03c0\u03b1\u03b9\u03c4\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9 \u03c0\u03bb\u03ac\u03bd\u03bf. \u0391\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bd \u03b4\u03b5\u03bd \u03c0\u03b5\u03c4\u03cd\u03c7\u03b5\u03c4\u03b5 \u03ac\u03bc\u03b5\u03c3\u03b1 \u03c4\u03b7\u03bd \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7, \u03b1\u03c5\u03c4\u03cc \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03ba\u03c4\u03b9\u03c3\u03c4\u03b5\u03af \u03bc\u03b1\u03ba\u03c1\u03bf\u03c0\u03c1\u03cc\u03b8\u03b5\u03c3\u03bc\u03b1 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7 leads, \u03cc\u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1 \u03bc\u03b1\u03b6\u03af \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03ba\u03c4\u03b9\u03c3\u03c4\u03b5\u03af \u03bc\u03b9\u03b1 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03bd \u03bd\u03b1 \u03bf\u03b4\u03b7\u03b3\u03ae\u03c3\u03b5\u03b9 \u03c3\u03b5 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7 \u03c3\u03c4\u03bf \u03bc\u03ad\u03bb\u03bb\u03bf\u03bd.<\/p>\n\n\n\n<p>\u0391\u03be\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03b7\u03bc\u03b5\u03b9\u03c9\u03b8\u03b5\u03af \u03cc\u03c4\u03b9, \u03c4\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03bf\u03cd\u03bd \u03bc\u03cc\u03bd\u03bf \u03ad\u03bd\u03b1 \u03bc\u03ad\u03c1\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd Marketing \u03b1\u03bb\u03bb\u03ac \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c0\u03b1\u03af\u03be\u03bf\u03c5\u03bd \u03c1\u03cc\u03bb\u03bf \u03c3\u03b5 \u03cc\u03bb\u03b1 \u03c4\u03b1 \u03c3\u03c4\u03ac\u03b4\u03b9\u03b1 \u03c4\u03b7\u03c2 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1\u03c2 \u03c4\u03bf\u03c5. \u039c\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03bf\u03cd\u03bd \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03ba\u03b5\u03c1\u03b4\u03af\u03c3\u03b5\u03c4\u03b5 impressions \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03ba\u03c4\u03af\u03c3\u03b5\u03c4\u03b5 awareness, \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03bf\u03cd\u03bd \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03bf\u03b4\u03b7\u03b3\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03c4\u03cc\u03c7\u03bf\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c3\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2 \u03b1\u03bb\u03bb\u03ac \u03b1\u03ba\u03cc\u03bc\u03b7 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c3\u03c4\u03bf\u03c7\u03b5\u03cd\u03c3\u03b5\u03c4\u03b5 \u03b1\u03c0\u03bf\u03ba\u03bb\u03b5\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03b3\u03b9\u03b1 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7 leads.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03bf \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03cc Marketing \u03c0\u03bb\u03ad\u03bf\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03b6\u03b5\u03c4\u03b5 \u03b1\u03c0\u03cc \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c4\u03cc\u03c3\u03bf \u03922\u0392 \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 B2C \u03bc\u03b5 \u03cc\u03c0\u03bf\u03b9\u03bf \u03c4\u03bf\u03bc\u03ad\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bd \u03b1\u03c3\u03c7\u03bf\u03bb\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03c0\u03bb\u03ad\u03bf\u03bd \u03bf\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf \u03b1\u03bb\u03bb\u03ac \u03b1\u03bd\u03b1\u03b8\u03b5\u03c9\u03c1\u03bf\u03cd\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c0\u03bf\u03bb\u03cd \u03c0\u03b9\u03bf \u03b5\u03cd\u03ba\u03bf\u03bb\u03b1 \u03c0\u03c1\u03b9\u03bd \u03ba\u03b1\u03c4\u03b1\u03bb\u03ae\u03be\u03bf\u03c5\u03bd \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1\u03c2 \u03ae \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd. \u0388\u03c7\u03bf\u03c5\u03bc\u03b5 \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9 \u03c0\u03c9\u03c2 \u03c0\u03c1\u03b9\u03bd \u03be\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":361,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-312","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd Marketing - Marketing LAB<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/marketinglab.cy\/en\/blog\/\u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1-\u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03bf\u03cd Marketing - Marketing LAB\" \/>\n<meta property=\"og:description\" content=\"\u03a4\u03bf \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03cc Marketing \u03c0\u03bb\u03ad\u03bf\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03b6\u03b5\u03c4\u03b5 \u03b1\u03c0\u03cc \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c4\u03cc\u03c3\u03bf \u03922\u0392 \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 B2C \u03bc\u03b5 \u03cc\u03c0\u03bf\u03b9\u03bf \u03c4\u03bf\u03bc\u03ad\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bd \u03b1\u03c3\u03c7\u03bf\u03bb\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03c0\u03bb\u03ad\u03bf\u03bd \u03bf\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf \u03b1\u03bb\u03bb\u03ac \u03b1\u03bd\u03b1\u03b8\u03b5\u03c9\u03c1\u03bf\u03cd\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac 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